06 November, 2013

Here's Why Mobile Startups Prefer Apple's iOS Over Google's Android

Even with the immense popularity of Google's Android, Apple's iOS is being increasingly preferred by the users. Now, there are several reasons supporting the growth and development of the iPhone OS. For instance, the iOS apps ensure smooth operation on a small range of iPhones and iPads whereas when it comes to Android, there are numerous devices of different versions with equally varying screen sizes and processors. Let us look in details at why the mobile startups prefer Apple's iOS over Google's Android.

Reasons Behind Preferring Apple

android mobile apps developmentThe present scenario implies that a majority of the Android users are working with the most advanced version of this particular operating system. On the other hand and quite in contrast, about 93% of the Apple's mobile device users were making use of the advanced version of the OS a day before iOS 7 was even released. The fragmentation of Android calls for high costs on part of the developers considering the point that they need different engineers for the different versions.

When it comes to the generation of revenue, it is found that the Apple's App store generates more than double of the revenue generated by the Google's app store. For the startups, this is a strong reason behind why they go for the former. Added to these are the several capital- raising issues encountered by the startups these days. As such, starting on two different mobile platforms becomes difficult resulting in an ultimate choice of Apple as the dominant platform instead of Android.

Arguments in Favor of the iPhone OS

Research on the matter reveals certain other points that make startups go for the operating system of Apple instead of the other. Here is a list of such points:

  • It is often argued that the iOS, being an out of the box app, is more functional while also working without flaws. Compared to this, a few users find the Android applications to be rather chunky and that too, loaded with notifications.
  • iphone operating system is considered to be better optimized than Android. Android is slower than the iOS. At the same time, a great advantage of Apple is that it checks every app prior to publishing them in the store and this is what makes it safer than Android.
  • The interface of iPhone OS is much simpler to use. This leads to the shortening of the initial learning curve and hence, is beneficial for the non hi-tech users. IOS is also regarded better than the other in terms of the touch feature and the running of the flash games.

A Few More Benefits of Apple iOS

  • Fluidity of the iPhone OS: The Apple hardware might have slower processors but the operating system is way faster and more fluid for most users. Apple puts utmost priority to the user interface, which somewhat compensates for the slow processors. The fluidity quotient of the other operating system in question, on the other hand, is the lowest.
  • Apple iPhone OS is More Easily Learnable: It is a widely held notion that the Apple iOS is more intuitive, offering users with a hassle- free experience of learning than the other operating systems. There are certain counter arguments, which point out to the fact that different people learn in different manner and therefore, the choice of platform is subjective.

All said and done, it is accepted that Apple is more concerned about the aspects of usability and design standards. The growing preference for the iOS largely owes to the consistently satisfactory experience that it has been providing users for quite a long time now. Notwithstanding the fact that Android looks excellent out of the box, it is the Apple iOS that stands above the former especially in case of mobile startups.

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