29 January, 2014

Building Highly Addictive & Viral Mobile Apps

Thanks to the huge popularity which is growing with every passing day, the future of mobile apps market looks extremely bright, especially when it comes to making a considerable revenue earning. However, this also gives rise to the necessity of expanding different strategies of digital marketing. Naturally, a sizeable amount of time along with effort are been nowadays spent, with the view to develop various types of mobile apps that are worth downloading.

The designs need to be exceptional

expert mobile app developers
The apps need to be designed from “inside out”. That means, the designs need to be such that they will embrace all the potentials along with the limitations. The concept of designing or developing mobile apps is absolutely different from designing and developing apps meant for traditional desktop computers or laptops.

The design needs to be drawn on real life

The applications need to be designed in an intuitive way so that they fit in the real life requirements. However, when it comes to fulfilling the requirements, the best mobile apps not only fulfil the physical requirements of the modern day to day life but also satisfy the psychological needs as well, so that the customers get a psychologically gratifying experience.

The designs need to be created at first by clearly defining the concept that they are going to focus on, and then follow it up by coding or making the illustration. The key to success in creating addictive as well as compelling apps is the context that is created. The concept of the context must be drawn from the comparable objects of real life along with the day to day interactions of various kinds. The idea is to engage as many things as possible that are familiar to the users or audience.

Keep things simple and straight

It is imperative to keep things as simple and straight as possible while designing. According to the experts, this will help to avoid designing something that is not needed at all. Great apps are those which stay focused on things or ideas that are absolute necessary.

Focus on one thing to excel

Addictive and viral apps are those which are single-purpose in nature and come up with certain functional features that help the users in their daily activities without any complications whatsoever. There are a number of funny as well as quirky apps available in the market but the credit lies in creating an app that would solve the common daily problems. That's what makes an app addictive as well as viral! Hence, the key to success is thinking about the idea behind designing the app instead of the app itself.

Offer incentives to the users

The apps need to provide some kind of value added service to the users. That means in order to go viral, they need to go beyond being mere mobile websites. They need to offer better as well as quicker services, in such a way that users can get whatever information they need at their finger tips right when they need. It is this which makes an app popular. It should help people to interact with the others, provide notifications about users' actions and so on. Rewarding users for their actions or behaviours proves to be highly addictive. Popularizing those rewards to the social media can help an app to go viral.

Being Unconventional

This is another way of making an app addictive. Thinking differently, making an app that is quite different from the others are the best ways to make an app highly popular so much so that it goes viral.

There are a number of other ways in which an app can be made popular. The entire thing depends upon the designer, the developer and their imaginations or innovations. They can incorporate newer as well as unique ways to make an app adorable. The bottom line is that the app in question needs to have unparalleled quality, visibility, usability along with stability that make all the difference.

You can hire mobile app programmers with solid experience in app development who can help you build engaging mobile apps within allocated budgets and time schedules.

We are one of the top mobile app development companies in India. If you would like to know more about the expertise of our expert mobile app developers, please get in touch with us at Mindfire Solutions.

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