Top 5 iPhone Apps of 2014 that has Boosted Marketing Efforts of Organizations

The huge popularity of mobile devices has completely transformed the marketing landscape for businesses. An organization has option to use several mobile apps to boost its marketing efforts. These iPhone apps make it easier for a business to promote its products or services, attract and interact with customers, keep them engaged, and retain them. At the same time, there are several innovative apps that help organizations in making marketing tools and data available to its marketing staff regardless o their current location. If you are looking for iPhone apps to boost your organization’s marketing efforts, it is time to have a look at some of the top applications of 2014 for marketers.

Top 5 Apps that Have Effectively Boosted an Organization’s Marketing Efforts

1) Signals by HubSpot

Nowadays, each business promotes its products and services by sending emails. To optimize the email marketing campaign, the managers need to understand the email habits of prospects. HubSpot has designed the Signals apps to make it easier for marketing managers to learn about the email habits of prospects. The iPhone app helps businesses in monitoring and tracking a prospect’s activities on emails, LinkedIn, HubSpot and Salesforce. It sends notification to the user each time an email is opened. Also, the user can know who opened the mail, the device it was opened on and IP address of the device. So an organization can use the app to optimize its email marketing campaign by knowing the email habits of prospects.

2) Google Apps
Google allows marketers to access an array of innovative apps on their iPhones. The Google Apps for iPhone includes Google app, Google Map, Google+, Hangout, Chrome, Gmail, YouTube and Google Drive. These apps make it easier for marketing professionals to stay connected with each other despite varying geographical locations. Further, they can use the apps to access key marketing data and information on the go. Each organization must encourage its marketing staff to install and use Google Apps for iPhone to effectuate the marketing efforts.

3) DropBox
As a hugely popular project file sharing application, DropBox does not need any introduction. The DropBox app for iPhone enables users to store, sync and share folders online through a straightforward interface. The users can store their document, photos and videos to their DropBox, and access the content from anywhere. The DropBox app makes it easier for marketing professionals to access the required information on the go. As most organizations, nowadays, work with remote and distributed marketing teams, the DropBox app will help the employees in sharing important files with their teammates and contacts.

4) UberConference
As the name of the app indicates, UberConference allows users to make visual conference calls on their iPhones. The iPhone app makes it easier for users to stay connected with their teammates, managers and head office through video conferencing regardless of their current location. It allows users to create instant visual conferences on the fly, while keeping track of the calls. The app further helps the user in understanding who is talking and who is on the call. The user can further record the conference for future reference. An organization must use the UberConference app for iPhone to facilitate coordination and interaction between members of remote marketing teams.

5) AnalyticsPro2
AnalyticsPro2 is redesigned with a new gesture based UI, new feature and new reports. It allows users to generate 61 reports organized into 8 sections, I.e., visitors, traffic source, content, goals, social, app tracking, e-commerce and summary. The updated graphing engine enables AnalyticsPro2 to enhance the reports with new graph styles and improved clarity. At the same time, the innovative data caching techniques help the app in loading the reports quickly without using extra bandwidth. Each organization needs the iPhone app to view the Google Analytics data in a faster, easier and engaging way.

On the whole, each organization has option to choose from loads of iPhone apps for marketers. That is why; a business must pick the right apps according to its marketing efforts. Along with picking the right iPhone apps for marketer, it is also important for the business to encourage its marketing people to use these applications on a regular basis.

You can hire developers from top iPhone application development companies in India who can help you build highly engaging and addictive iPhone apps within allocated budgets and time schedules.

We provide iPhone software development services. If you would like to hire iPhone developers from us, we would be glad to assist you at Mindfire Solutions.

5 top must have iPad applications

iPad is considered to be the one of most software-rich tablets and those who have newly bought this gadget would obviously want to install a lot of great applications. iPads are in fact preferred by many people for entertainment. The iTunes store is a treasure-trove of many apps for that purpose only; there are a variety of games as well as entertainment apps to divert people. The main difference between iOS and the other platforms is the sheer range of available apps; almost all of them are hand-picked as well as selective which makes it very difficult for first-time users to pick which one to install. With the price constraints it is not possible to install all the apps that come our way. So here is a list of top 5 applications which are must haves. Gaming or social apps have not been included in this list.

Flipboard- Most people love to stay connected with the outside world at all times; this is mostly achieved by keeping track of the news as well as updates of events happening around the world. With Flipboard those people get their very own social news magazine. News as well as updates of events all across the globe is made available at a single place. The main attribute of this application is that all the favourite news sources are put in a beautiful layout to turn them into a digital magazine.

1Password- Security is an extremely important as well as non-negotiable aspect which makes it necessary to give certain passwords. 1Password helps you in this respect by creating unique as well as strong passwords for each site; it even remembers them on your behalf so that you are not burdened with them. All you need is just a single tap to log into the sites. A Master Password protects everything in the password vault and this password will be known only by the user. In case the device gets stolen or lost then its Auto-Lock feature helps protect the vault.

Netflix- This entertainment app is the perfect solution for those TV as well as movie loving people who unfortunately do not have enough time to catch them. With Netflix, the leading subscription service of the world they can watch movies along with TV episodes on the go. The best experience is delivered anytime, anywhere with a huge, growing number of titles. Those who have Netflix membership can enjoy the app for free. Those who have not become members yet can sign up to start enjoying a one-month trial for free on the phone immediately.

Quickoffice- This application is perfect for those workaholics who do not like to waste even a second of their time. Now you can create along with edit Microsoft Office presentations, documents and spreadsheets on iPad. After signing in with a Google Account, Google Drive is where all the work of not more than 15GB can be saved. You can then access the files from whichever computer or mobile device that you want. Other actions include attaching files to mails and opening as well as viewing PDF files.

Google Maps- Make navigation easier and faster through Google Maps which helps you find the best places in a town. Get all the information that you need to reach the given destinations. The GPS navigation is voice-guided with transit maps as well as directions. You can navigate through the best routes accompanied by automatic rerouting and live traffic condition reporting. Another interesting feature is the Street View along with indoor imagery which gives images of museums, restaurants, etc.

This list is just the tip of the iceberg, attempting to show which apps will be beneficial to most people in general. For other applications which are focused and caters to specific requirements of an individual, there is a vast array of options available in iTunes store.

You can hire developers from top iPad application development companies in India who can help you build highly engaging and addictive iPad apps within allocated budgets and time schedules.

We provide iPad development services. Please get in touch with us at Mindfire Solutions if you would like to hire offshore iPad developers from India.

Steps to Reduce the Gap between Employer and iPhone Developer

The recent release of Xcode has made it easier for developers to build robust iPhone apps within a stipulated time frame. But with more and more companies investing in iPhone application development, the schedules of seasoned iPhone developers remain packed. So employers often find it a daunting challenge to hire a seasoned developer who can complete the app development project on time and budget. At the same time, many employers opt for freelance app developers to curtail project overheads. But each company must consider some simple points, while hiring an iPhone application developer, to reduce the gap between the employer and iPhone developer.

5 Simple Steps to Reduce the Gap between Employer and iPhone Developer

1) Clearly Define the Project Concept
To deliver a robust iPhone application on time, a developer must understand the project concept and requirements. The understanding of the project concept will further help the developer in identifying the target audience, and decide the features that will appeal to the end-users. Further, the programmer can easily identify and fix the bugs that will affect the user-experience negatively. Before starting development, the employer must spend adequate time with the developer to make his understand the project concept clearly.

2) Make Him Adaptable to Technological Advancements
Apple frequently updates its mobile operating system with innovative features. So the iPhone app can deliver richer user experience by taking advantage of these new features. There are always chances that the iPhone application plan may be revamped completely to meet the technological advancements. As an employer, you must prepare the developer mentally to adopt these technological advancements. The discussion will make the developer flexible enough to adopt these technological changes.

3) Set Project Deadlines in Advance
Each employer wants to beat competition by launching the iPhone app as early as possible. But the developers often struggle to deliver a robust application within a stipulated timeframe. The programmers are further required to plan and schedule the project according to the deadline set by the employer. That is why; an employer must decide the project deadline in advance, and convey the information to the iPhone app developer to make him work in a more relaxed and stress-free way.

4) Offer Competitive Monetary Benefits
Often monetary benefits creates gap between the employer and iPhone app developer. Each employer wants to build apps by targeting iOS to get higher returns. But the net revenue from the project can be impacted by its cost. The high cost of development often reduces the net revenue earned through the iPhone application. So along with providing efficient work, the developer needs to help the employer in curtailing project overheads. Further, the developer must optimize the look, feel and performance of the app to ensure that it is sold at the Apple App Store with a high price-tag.

5) Keep Track of the Progress
Often employers hire seasoned developers to complete the iPhone development project on time and budget. But an employer must constantly monitor the project to ensure that everything is on track. He can even ask the programmer to create a detailed schedule for each module. The initial planning will make it easier for the employer to monitor the progress. At the same time, the scheduling will further help the developer in sticking to the predefined timeline. The employer can share his feedback and comments to optimize the quality of the app without extending the timeframe.

An employer must communicate constantly with the iPhone application developer to reduce the gap. The advancement in communication technologies have further enabled employers to stay connected with offshore developers through voice/video/text chats. So the constant interaction will make it easier for the employer to build a good professional relationship with the developer regardless of his geographical location.

You can hire developers from top iPhone application development companies in India who can help you build highly engaging and addictive iPhone apps within allocated budgets and time schedules.

We provide iPhone software development services. If you would like to hire iPhone software developer from us, we would be glad to assist you at Mindfire Solutions.